Who We Are
Magpie is a digital analytics, data governance, and technology practice working with some of the world's most recognized brands.
Our expertise is designing comprehensive measurement architectures for multi-brand enterprises. We dismantle data silos, integrate what should have been connected years ago, and validate meticulously — so the organization can make informed decisions with confidence rather than hope. We transform complex data landscapes into clear, actionable insight, and we build it to be handed over.
Your data lives in more places than the org chart suggests. We go and find all of it before proposing anything.
A dashboard nobody trusts is worse than no dashboard. We validate before we visualize, and we throw things away.
Tooling decisions are downstream of a clear data model. We start with the model, not the platform demo.
Documentation, naming conventions, and governance so your team owns it confidently after we leave.
Achieve your goals faster by equipping those who need it with crucial decision-making data. We offer digital transformation consulting to ensure your team has the six “P”s in place: purpose, people, platforms, process, pace, and payoff.
Our in-house analysts provide your team with actionable data, empowering them to make informed decisions. Where deeper work is warranted, our data science team conducts in-depth investigation and delivers action items tailored to your business.
Advanced digital analytics starts with solid implementation and seamless integration. We build a dependable digital foundation, enabling faster decisions with auto-updating dashboards, reports, and visualizations in one place.
Effective use of a CDP begins with sound architecture and clean implementation. We establish a robust CDP foundation, giving you auto-updating customer profiles, insights, and analytics in one centralized platform.
Our analysts and engineers are here to field your questions and map the path forward.